The Honeycup (Zenobia pulverulenta) belongs to Ericaceae (the Azalea family). It is the sole species in the Zenobia genus. It is a deciduous or semi-evergreen shrub that is native to the Coastal Plain of the southeastern United States, from Virginia to Georgia. This shrub grows in moist areas and can reach 50-180 cm in height. The leaves are ovate to elliptic, glaucous and arranged spirally with crenate margins. The white, cup-shaped, sweetly scented flowers come in late spring.